Mapping Customer Journey For Better Digital Marketing Campaigns

Table of Content What Is A Customer Journey Map? Why Create A Customer Journey Map? Get Started With Your Brand’s Customer Journey Map Wrapping Up E-commerce and online trade industry is growing so fast that it is necessary to be proactive and stay ahead of the curve. The global online market size is predicted to… Continue reading Mapping Customer Journey For Better Digital Marketing Campaigns

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How to Calculate ROI From Influencer Marketing – A Complete Guide

Table of Content What Is Influencer Marketing? What does ROI or return on investment mean? How to Calculate Your Influencer Marketing ROI In Conclusion Social media dramatically influences our lives and our decision-making process, which has made it a great asset for marketers to introduce and advertise their products and services efficiently across a massive… Continue reading How to Calculate ROI From Influencer Marketing – A Complete Guide

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Digital Marketing is Not The Same as Online Advertising – Here’s Why!

Table of Content Digital Marketing vs. Online Advertising Various forms of Digital Marketing SEO SMM Content Marketing Email marketing Online PR Mobile Advertising Display Advertising Radio Advertising Electronic Billboards Television Advertising Various Forms of Online Advertising Final Thoughts Digital Marketing is closely linked to the numbers and metrics related to one’s business. And so is… Continue reading Digital Marketing is Not The Same as Online Advertising – Here’s Why!

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Why Is Everyone Obsessed With Mobile Marketing?

Table of Content Mobile Internet Marketing SMS Marketing MMS Marketing Barcodes/QR codes Mobile Games What makes mobile marketing an essential part of digital marketing? Mobile App Marketing Best Practices A Final Take on Mobile Marketing   Nowadays, whenever people need some assistance, they turn to their smartphones. This single device has become an indispensable part… Continue reading Why Is Everyone Obsessed With Mobile Marketing?

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Top 5 Upcoming Trends in 2021 for Content Writing and Content Marketing

The world is digitally evolving every minute and staying on top of the content game is an ever-growing quest. Content is the driving force of online marketing as it can majorly impact on buying decisions of the customers. Content marketing in itself is a trend that every digital marketing company is following to grow their business. However,… Continue reading Top 5 Upcoming Trends in 2021 for Content Writing and Content Marketing

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8 Simple Steps To Succeed In Mobile Marketing Game

Table of Content Make Your Site Mobile-Friendly. Create Mobile-friendly Content Reach Mobile Users Through Mobile Ads. Google My Business To Connect With Locals. Navigable Site is Must. QR Codes For Quick Access Mobile Apps For Better Services Encourage Social Engagement All of us would agree that more users are accessing the internet over mobile than… Continue reading 8 Simple Steps To Succeed In Mobile Marketing Game

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What Are Google Ads and How to Use Them Effectively in 2020

Are you struggling to reach your target audience online? Or, Not sure how to utilize the hard-earned capital for much better growth?  Or, you are already spending on online marketing, but the results are not satisfactory. Google Ads is the solution to all your problems. We know what you are thinking. Google Ads is no… Continue reading What Are Google Ads and How to Use Them Effectively in 2020

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Content Marketing Strategy – How to Exploit Content for Reliable Results on ROI

Why create content in the first place?  Yes, let’s start here.  If brands, bloggers, influencers, and users won’t create content to be published online, how else will they tell their stories, anecdotes, reviews, hacks and tips, revelations, and ideas that have the potential to change the world? Okay, the information overload is very real, but… Continue reading Content Marketing Strategy – How to Exploit Content for Reliable Results on ROI

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How to Generate Revenue through Email Marketing

It takes more than just sending a few emails to your users every month to generate good revenue. Email marketing requires an effective strategy that begins with email components to marketing automation. Email marketing is considered one of the most effective marketing tools. Almost everybody has an email account. According to studies, 59% of B2B… Continue reading How to Generate Revenue through Email Marketing

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How to Increase Email Response Rate

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Many email metrics can help you keep track of your progress. However, the most important metric is the email response rate. Open rate and click rate are important, but through response rate, you will understand how many of your users were interested in your product or service. Are your user’s responding to your emails? Are… Continue reading How to Increase Email Response Rate

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